Project Goal: To create an innovative, forward-thinking sales proposal to highlight how the client will benefit from services for years to come.
Thought Process: This client did not want their branding to be used, so I chose Sodexo's color palette and leaned into future-thinking, progress, and tech-heavy imagery and graphics. This proposal had a large timeline in it and I highlighted it by treating those pages differently from the others, making them standout from the rest.
Specific Role: I was the lead designer for this project as a part of a larger team with a proposal writer, proofreader and salesperson.
Final Outcome: The final PDF was sent to the client electronically.